Increasing Keyword Density through bottom/footer links

Increase the navigational link opportunity throughout all pages across the website by creating a series of bottom footer tags.

Creating these visible hyperlinked text links on each webpage increases the user navigation whilst supplementing the website with high audience keywords that are being used in the pay per click advertising. For sites that may have been designed without an initial SEO focus, and have navigational elements embedded in Flash or scripts that leave a visiting search bot scratching its head as to how to follow and explore deeper into your site, this is an effective solution that provides usability and SEO rich features.

By developing bottom Footer Tags which are standardised across every webpage throughout the website. These hyper-text links are keywords that provide tunnels for search engine spiders, crawlers and robots to access every page on the website whilst adding to the keyword density of each page – without compromising the simple sign up functionality of the website that users are looking for. They can also be hidden behind a link and not exposed on the main pages – to avoid competitors detecting a search engine linking strategy.

With the constant modification of Search Engine algorithms, future algorithm updates may do away with all repetitive and similar looking links to websites. Therefore, it is important to create a range of links and not one standard link text. By doing this, the search engines are not likely to detect a pattern and this may assist in preserving your PageRank if the algorithms change.


Partly off-topic tip: Change the anchor text of a “more” link to the keyword the “more” page deals with!

Keyword Density in SEO on-page copy

Our goal - achieving 7% or more of Keyword Density per 250 words for each webpage.

Where possible, each web page should have high pay per click and high traffic keywords included into the body copy at a density level of approximately 7% for 250 words – which works out to being about 20 words. It is important that the keywords are contained on the first line of each paragraph. (Just like in school, the starting sentence of the paragraph grasps our attention, then unfolds through the rest of the paragraph as more is unveiled to support the idea being presented in the paragraph).

Use keyword density analysers to analyse the keyword density of keywords on your web site pages or measure the keyword density of your competitor's website to determine the optimum keyword density for your own keywords. The links provided below allow you to enter the URL and search word or phrase which you would like to run the keyword density analyser on (without quotes). The aim - is to have your focus 3/5 keywords-phrases appear predominantly in the results.

Keyword Density Analyser Resources:

Keyword density and word depth calculator
http://www.keyworddensity.com/

Webjectives Keyword Density Analyser Version 2.0
http://www.webjectives.com/keyword.htm

Keyword Density - SEO Chat
http://www.seochat.com/seo-tools/keyword-density/

Keyword Density & Prominence - Ranks
http://www.ranks.nl/tools/spider.html

Analyse Keyword Density - Google rankings
http://googlerankings.com/ultimate_seo_tool.php

Keyword Density Checker - Webconfs
http://www.webconfs.com/keyword-density-checker.php

Keyword Density Analyser Tools - SEO Book
http://tools.seobook.com/general/keyword-density/

http://www.keyworddensity.com
http://www.webjectives.com/keyword.htm